Whilst listening to Euan Semple this morning in Manchester City Stadium, talking about using Twitter nearly 2 and a half years ago, it makes you wonder what has taken it so long to become mainstream. Only in the past 6 months has Twitter taken hold of the public consciousness, and we are still far from accepting it. There is still reticence, fear and confusion about or why businesses (or individuals) should get involved.
As Euan said this morning the internet is ‘a world of niches’, and this is what can be so beneficial for businesses. Technologies such as Twitter, Facebook and alike, allow those niche audiences to engage with content, information, call it what you will – but whatever you call it, they want to engage with it.
We have put together a little further reading for you to get a perspective on how your business may be able to benefit from these new technologies:
Further Reading:
Read Write Web - 4 Ways Companies Use Twitter for Business
Mark Shaw – Twitter and Customer Services
Chris Brogan – 50 Ideas on Using Twitter for Business
O’Reilly Webcast: Twitter For Business
Happy Reading!
The word ‘recession’ is on everyones’ lips, yet already there are quiet murmurs of recovery. Exactly when the economy will grow again is unclear. But recovery is certain.
